Αντίο (Goodbye) Coffee: A Global Tea Takeover
Out with the old, in with the new. Our generation’s youth is notorious for capitalizing on the latest trends. Over the past few decades, tea has become a popular beverage choice amongst the younger consumers and coffee is slowly, but surely, fading out. According to a recent survey by the International Trade Centre, US tea imports have increased by 30% in the past 10 years.
What is the motive behind this tea takeover?